Our Innkeepers and Staff

Owner Bruce Knoepfel has traveled extensively worldwide, having visited 100+ countries through his various passions, both professionally and recreationally. He loves bringing the influences of his favorite visited places to his favorite place of all – the Frisco Inn on Galena.

Bruce is an avid skier and competitive road cyclist. He enjoys photography, trail running, golfing, mountain biking, scuba diving, inspiring new creative projects, and traveling to discover hidden gems, often on his bicycle. He would love to hear stories about your adventures and share some of his own with you. Through all of his ventures, he is amazed at the aloofness of the travel industry throughout the world and has vowed that all of his patrons will feel pampered, and no one will ever feel neglected, as a guest of the Frisco Inn.

Bruce invites each of you to join him and his staff, to experience the unique comfort, service, and insights about the area, that the Inn provides. Bruce lives in Frisco.

Innkeeper and Director of Guest Experience Avery Maxwell leads guest services and brand development at The Frisco Inn on Galena, blending heartfelt hospitality with thoughtful strategy to help every part of the Inn operate smoothly and intentionally. He oversees front office operations, supports outlet growth—including Mt. Royal Coffee, the Spa, the Gift Shop, and the Inn’s expanding food and beverage offerings—and works closely with the owner to strengthen the Inn’s presence, performance, and charm.

Originally from North Georgia, where he spent much of his childhood exploring the Blue Ridge Mountains, Avery brings a deep appreciation for connection, curiosity, and the power of place. He’s a world traveler, avid reader, and always on the lookout for new ways to help guests feel at ease and inspired.

When he’s not welcoming guests or crafting the next campaign, you’ll likely find him running a 5K, lifting at the gym, or hosting a reading in Plato’s Corner, a quiet evening gathering in the library featuring reflective readings and discussion-based activities. Avery is proud to be part of the story unfolding at The Frisco Inn—and honored to help shape the guest experience from first hello to fond farewell.

Front Desk Manager Alex is a 3rd generation Frisco native, born and raised in Summit County, Alex enjoys all things Colorado. No matter the activity: biking, hiking, backpacking, camping, long boarding, skiing and riding or the like, Alex can be found doing a myriad of activities around town and the county. “A Colorado slice of paradise, the number of adventures to be had are staggering and I’d like to do them all, although that may be a challenge, this area has so much to offer. I’m chalking them off the list as I go.”

Alex has a passion for traveling and the mountains. He is delighted to share his knowledge with guests at the Frisco Inn and share stories of awesomeness. So far, he has traveled to Brazil, England, France, Peru, Bolivia, Austria, Germany, Switzerland, Italy, Poland, Czech Republic, Slovakia, Spain, Corsica, Egypt, and all of southeastern Europe. He spent 3 months exploring Costa Rica on an Outward Bound adventure, backpacking from the Atlantic to the Pacific, whitewater rafting, and learning to surf in the tropical waters.

Zach Sherfey, a new innkeeper looking to test the waters in hospitality. In collaboration with the rest of our team, his goal is to provide the best experience possible for our guests. He loves to prepare delicacies in our kitchen for our guests. In his off-time Zach enjoys bad movies, cooking, reading and connecting with people. 

Shanda McClure arrived at the Inn in January of this year to join her nephew,  Avery Lane Maxwell. Coming from her home in Georgia, Shanda has been an entrepreneur for over twenty years having two successful print shops in the Metro Atlanta area. After selling the businesses last year she was looking for a change of pace and has found that here at The Frisco Inn on Galena. .  

Shanda strives to bring her southern hospitality and bring a family dynamic to the Inn with Avery. As an avid hiker, kayaker and swimmer, Colorado has always been a beloved vacation destination. She is excited to meet you at the Inn! 

I’m Corey and I’m from Missouri! I have built a strong foundation in hospitality, working in fast-paced, guest focused environments that sharpened customer service, communication, and problem-solving skills. I look forward to being able to excel at the guest focused environment of the Frisco Inn.  Through travel and hands-on experience, I learned how to connect with people from all backgrounds, adapt quickly, and deliver service with professionalism and care. With years in hospitality and a passion for travel, I thrive in environments built on people, culture, and connection. From serving guests to navigating new cities, I bring adaptability, empathy, and a calm presence wherever the journey leads.

My name is Colette Walker, and I am a dedicated housekeeping professional committed to delivering exceptional results. I have over 20 years of experience in the housekeeping industry, working with various companies across multiple states. I am proud to have been a member of this team for the past 8 years and to have served as Head Housekeeper for the last 3 years.

I take great pride in my strong work ethic and my ability to go above and beyond to ensure every job is completed efficiently and to the highest standard. I value both quality and timeliness, and I consistently strive to exceed expectations. Whether managing daily operations or addressing complex challenges, I bring reliability, focus, and a results-driven mindset to everything I do.

I bring over 10 years of experience in the hospitality industry, having worked in a variety of roles. With a strong Caribbean background, I pride myself on a dedicated work ethic, attention to detail, and a commitment to maintaining the cleanliness and welcoming charm of the Frisco Inn. In my downtime, I enjoy reading and embracing my inner couch potato.

Licensed Massage Therapist Ray Collins specializes in deep tissue myofascial massage with aspects of sports and craniosacral massage blended in. Using a client centered approach, Ray’s gentle presence creates a therapeutic space for deep relaxation and healing.

Denise is originally from Mexico City and now rooted in this community. For her, skincare has always been more than a service, it’s a way to help clients reconnect with themselves. As her practice grew, she expanded into massage to offer a deeper level of healing. By blending esthetics with massage, she provides treatments that relax the body, support the nervous system, and deliver real, lasting results.

This is me, Luis Salazar. I am a Peruvian J-1 visa holder and a Mechanical Engineering student at PUCP. I am passionate about cars, soccer, running, and I’m a big pet lover. I play and manage my own soccer club at my university, which has helped me build strong teamwork and leadership skills. I’ve participated in 5K and 10K races, and my dream is to run a marathon. I consider myself optimistic and open-minded, always excited to learn new things. I joined the Work and Travel program to improve my English and connect with people from different cultures. Thanks to my stay at Frisco Inn on Galena, I’ve learned a lot about customer service and kitchen operations. I’ll be very happy to help you and feel free to ask me for travel tips from Peru.